Melissa Prusher is vice president of Content Development for The Devon Group. She has more than 20 years experience writing illustrative public relations, marketing and sales materials on a variety of technologies including CRM applications, networked printing software solutions, smart cards, KVM over IP, call center hardware and software solutions, unified messaging, and various workforce technology applications.  A passion for writing and smart, strategic thinking has helped her consistently deliver compelling and award-winning copy translating complex technologies into easy-to-understand communication vehicles. Most recently, Prusher was recognized for her excellence in feature writing, receiving four industry awards including the Communicator Award, Apex Award, Jasper and International Davey awards.

In addition being a skilled writer and editor, Prusher is an equally proficient public relations and marketing counselor who delivers strategic insight and in-depth knowledge of the industries and markets she serves. Working the newest developments of social media, Prusher is adept at leveraging the viral nature of Web 2.0 and connecting with influential Twitter-ers and blog writers.

Prior to joining The Devon Group, Prusher was a senior account supervisor at a mid-size high tech public relations agency working on a variety of emerging technologies.  In addition to vast experience in both consumer and enterprise technology, she has worked extensively on various real estate and healthcare accounts and was a director of public relations at Bristol-Myers Squibb.

A graduate of the University of Hartford, Prusher holds a bachelor's of arts degree in Communication and was media trained by industry veteran Jack Hilton.